Porsche LA Ride & Drive
Los Angeles, California
For the 2014 Porsche Ride & Drive, ASTOUND and Exhibau's project manager was selected to bring the concept of “The Porsche Diner” to life. Tasked with fully renovating the interior and exterior of an existing diner situated in Pasadena, as well as an airstream trailer, and the pit wall viewing area, ASTOUND and Exhibau was asked to bring its creative fervor and execution skills to the table to design and build an immersive and nostalgic environment for Porsche. Responsibilities spanned from repainting and reflooring, to building custom furniture, graphic and branding incorporation, and audio visual integrations.